Creative innovation with strategic thinking
With over three decades shaping the visual identity of global retail and hospitality brands, I specialise in design that delivers measurable commercial impact. My approach combines creative innovation with strategic thinking, transforming brand experiences whilst consistently driving sales uplifts of 5%+ across international markets.
Experience
1Years
YO! Sushi & ASDA
Design Consulting
14Years
PizzaExpress Group Limited
Global Design Director
11Years
Zebra Projects
Design Director
9Years
Burton Group plc
Design Manager
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Projects
Yo Sushi – Global Brand Refresh
Brand strategy for this international business, initiating fresh design direction across all markets.
PizzaExpress Live – Brand Creation
Conceived and launched integrated hospitality and entertainment brand, developing cohesive design.
PizzaExpress Pheasantry – Transformational Redesign
Delivered acclaimed venue transformation to exacting timelines, balancing creative ambition.